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Scaling with Strategy

It’s exhilarating when you’re on the cusp of expansion, but it’s hard to be excited when your current workload is draining. 

Steady, manageable growth requires strategic planning of your business's marketing, operational, and financial elements.

That’s where I come in. My job is to zoom out to capture your big-picture vision, and then zoom into every detail necessary to make it happen. 

Ready for a new era of strategic growth? 

Achieve Smart, Sustainable Growth And Enduring Success In Your Business

The old adage “it takes money to make money” rings true when you’re trying to scale. Grow your business with an increased marketing budget, new technology to keep up with your demand, and strategic partners (including yours truly!).

SCALING EFFORTS

Finding and overseeing quality, talented individuals is imperative to your business model's vitality. With increased capital, you can afford high-quality team members who’ll continually produce impeccable results within their roles. 

TOP-TIER TEAM MEMBERS

Innovation is a discipline. It requires your time to be “in the flow” and have the bandwidth to find growth opportunities and capitalize on them. This is almost impossible when you’re chasing your tail and putting out fires daily. 

INNOVATION

If You’re Ready To Live In Your Zone Of Genius….
To Reduce Costs, Increase Profits, And Invest Your New Cash Flow Wisely…

I'M READY TO SHOW YOU HOW

Higher profit margins mean more than just increased income (although that’s a nice byproduct, am I right?). It’s improved cash flow you can use to transform your business. 

Access to more capital will fund the investments necessary to scale like never before.

More Profit = More Capital 

With Solid Strategy, Refined Marketing Initiatives, And Streamlined Operations, You’ll Watch Your Revenue, AND MORE IMPORTANTLY YOUR PROFITS, Reach New Heights. 

Open Yourself Up To Unprecedented Growth By Funding:


Big corporations have used effective operations, growth-oriented strategies, and finely tuned business plans for decades to bring in big bucks

As an online business owner and consultant for many online businesses, I started to ask myself a simple question…

Truth is…

Most in my field either have experience in operations or marketing. I have both (and much more *humble brag*). 

Starting from the ground up often means you don’t have the resources to hire full-time specialists to maximize marketing or operations efforts. 

This realization led me to the work I do now. 

Why isn’t there a way to emulate the successful blueprint companies use and make it accessible to online entrepreneurs and small businesses? 

I unite every aspect of your business to ensure a stress-free, scalable, and sustainable business model tailored for financial growth.

Developing custom, results-based growth strategies that map exactly how customers move through your business—turning random marketing acts into a systematic engine for growth.

Implementing a data-driven approach to marketing that identifies opportunities, tracks key metrics, and creates a reliable system for sustainable business success.

Supporting your growth marketing strategy with streamlined operations that ensure your team can execute effectively, creating a scalable system for long-term expansion.

Want more details on how I can become your growth partner?

My Expertise Lies In...

The Power Of A Scalable Business Framework

Strategy Partners Unite

DIAGNOSE
VISUALIZE
TRACK
EXECUTE

Understand before you act.

We audit your current reality: what's driving revenue, what's draining resources, and what's keeping you stuck. No cookie-cutter strategies. No copying competitors. Just a clear-eyed assessment of YOUR business, YOUR goals, and YOUR constraints.

the four principles
LET'S BUILD YOUR GROWTH SYSTEM

While Every Business I Approach Has Different Needs, There Are FOUR Principles I Lean On When Working Together:

See it to fix it.

We map exactly how customers move through your business. Most owners have never seen this laid out clearly. Once you do, the bottlenecks become obvious, the missed opportunities reveal themselves, and suddenly you know exactly where to focus.

Replace guessing with knowing.

We build a simple dashboard showing what's working and what's not. Red, yellow, green. No ambiguity. When something's off, you'll know. When something's working, you'll double down. Data-driven decisions, not gut feelings.

DIAGNOSE

VISUALIZE

TRACK

Let’s Take A Deeper Look At Each One, Shall We?

Focus beats frenzy.

We identify the vital few initiatives that will actually move the needle. Everything else hits the back burner. Then we build your 90-day sprint: clear priorities, realistic timelines, systematic execution. This is where chaos becomes momentum.

EXECUTE

Strategic Scaling Scorecard

Uncover the Hidden Bottlenecks Keeping Your Business from Scaling. Take our free...

Get your SCORE!
Take the Strategic Scaling Scorecard and discover exactly which of the 12 critical growth accelerators your business needs to focus on right now.

In just 2 minutes, you'll:
  • Identify which of the 4 growth pillars needs your immediate attention
  • Uncover the specific bottlenecks holding your business back
  • Get personalized insights based on your unique business foundation

No more random acts of marketing or chasing shiny objects. Get clarity on exactly what your business needs to achieve predictable, sustainable growth.

You Aren’t Short On Ideas

Business owners are idea-generating machines. Your goals have goals. Each night you lay awake thinking of new offers, services, or tactics you want to deploy in your business. The reason these ideas stay ideas is that you’re lacking the operational support to actually make them happen. 

Enter: Strategic Planning

The vehicle that makes all those ideas swimming around in your head a reality. 

What you are short on? A damn plan. 

In addition to bringing concepts to fruition, a solid business framework also helps you: 

  • Have a Competitive Edge. Being well-equipped with a strategic plan uncovers your unique strengths allowing you to stop competing and start dominating your industry. 

  • Mitigate Risk. Strategic planning is your shield against potential risks. It not only spots threats, but it arms you with solid strategies to neutralize them, safeguarding your business from their impact.

  • Financial Forecasting. Managing and controlling your business’s finances effectively starts with ensuring your forecasting and budgeting are on point. Knowing your numbers allows you to oversee and ensure the financial health of your business. 

  • Measure Performance With KPIs. Think of key performance indicators (KPIs) and metrics as your business's trusty measuring tools. They're your compass for constantly tracking and assessing your journey toward success.

I turned to entrepreneurship after a setback in my 9-5 career. I took an idea I’d been toying with for years and transformed it into a profitable online business. 

What began as building my successful beauty blog evolved into a deep passion for marketing, strategy, and operations. I discovered my true calling in working with businesses to help them achieve sustainable growth.

Leveraging extensive training and certifications, I became a trusted advisor in maximizing revenue streams and implementing effective growth marketing strategies.

Today, I specialize in crafting custom, results-based strategies that fuel smart growth and optimize scaling efforts.

By focusing on lean business models and data-driven decision-making, I’m here to help you navigate roadblocks and propel your business to the next level. 

Wanna Know More About Me?

Read The Full Story Here

→ The cornerstone of the work I do, RevOps provides a holistic perspective of your business, drives efficiency, facilitates strategic decision-making, and fosters agility.

→ Putting revenue-driving initiatives in the forefront, I optimize campaigns with data insights, identify key customer touchpoints for retention, and ensure you have everything needed for scalable growth.

→ Establish Key Performance Indicators (KPIs) to measure marketing efforts' effectiveness, standardize marketing workflows, and prioritize data integrity.

→ Infuse structured workflows to track pipeline performance, systematize your unique methodologies, and integrate technology to support increased conversions.

→ Streamlining your business structure, I focus on high-impact activities, strategic offers, and lucrative opportunities, prioritizing profitability over sheer scale through a comprehensive gap analysis.

REVENUE OPERATIONS

GROWTH MARKETING STRATEGIES

A LEAN BUSINESS MODEL

MARKETING OPERATIONS

SALES AND BUSINESS OPERATIONS

Learn More About The Magic We Can Create Together

Here’s a look at the key components I use to streamline, simplify, and scale your business:

Powerful Partnership 

Think of our time together as the beginning of a brand new…

The key to thriving in the online world is preparing, forecasting, and having a clear, unwavering direction for your marketing efforts.. 

If you feel like your marketing is a high-stakes game of Jenga where pulling on any weak area might cause a collapse, I need you to understand something…

If you don’t take time to get a handle on this now - the fall is inevitable. 

However, if you bring in a strategic growth marketing master (like ahem, myself) – you'll be able to transform your marketing efforts methodically. 

Leaving you the smooth-running, scalable business you’ve always wanted. 

Keeping Up With Your Current Demand Isn’t Enough To Ensure Steady Growth in Your Business.

I highly recommend Christa if you are ready to scale to your next level of success.

- melanie Benson inc.

Working with Christa on our operational organization helped us create a more streamlined infrastructure for our virtual team to be more productive. She introduced better tools, organized our online systems and provided helpful strategies to maximize our launches.

Working with Christa is truly a delight- playful, creative, fun and honestly I feel like we make magic together!

- Kelly Bradley

One of her gifts is that she takes the time and energy to see and hear you on a soul level and helps you uncover how to share your unique heart and soul work with the world. This is huge!

You Need A Guiding Force In Your Business 

You Need a Guiding Force In Your Business

The reality is...

When you’re anchored and have a strategic direction, all the moving pieces in your business harmonize, making it possible to:

Click Here To Start Your Growth Transformation!

BOOK YOUR STRATEGIC SCALING SESSION

I know all too well the gradual exhaustion that comes from running a chaotic business. 

I’m here to help you oversee the micro and macro levels of your business so you can keep generating big ideas and fall back in love with the work you do. 

You Can Keep Growing Your Business Without Sacrificing Everything. 

It looks like…

Feeling disconnected from what led you to start this in the first place. 

Constant stress, all busyness (no business), and trouble managing all the moving pieces. 

Dealing with profit plateaus, but no bandwidth to generate a long-term strategy to boost revenue. 

What I Am Here To Show You Is…