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Scaling with Strategy
Scaling a business is exhilarating, but it's challenging when you're not sure which levers to pull.
Steady, manageable growth requires strategic planning of your business's marketing initiatives, with a focus on data-driven decisions and continuous optimization. That’s where I come in.
Ready for a new era of strategic growth?
Achieve Smart, Sustainable Growth And Enduring Success In Your Business.
Higher profit margins mean more than just increased income (although that’s a nice byproduct, am I right?). It’s improved cash flow you can use to transform your business.
Access to more capital will fund the investments necessary to scale like never before.
We don't just create plans; we develop and execute comprehensive growth strategies tailored to your unique business goals. By aligning marketing, sales, and customer success through RevOps, we create a seamless revenue generation machine that drives consistent growth.
Strategic Clarity & Execution
Our Integrated Approach Delivers:
Our strategies are designed to grow with you. We implement scalable systems and processes that can efficiently handle your business at 2x, 5x, or 10x its current size. Leveraging advanced analytics, we ensure every decision is data-driven, maximizing the impact of your resources.
Scalable, Data-Driven Systems
Growth isn't a one-time event. We implement systems for ongoing measurement and refinement, ensuring your business stays ahead of the curve. This approach allows for agile adaptation to market changes and emerging opportunities, fostering innovation and sustainable growth.
Continuous Optimization & Innovation
Ready to transform your business with a truly integrated approach to growth?
Let's Create Your Growth Strategy
Integrated Growth: Where Strategy Meets Execution
Big corporations have used effective growth strategies and finely tuned marketing plans for decades to bring in big bucks. But they've got a secret weapon: Revenue Operations (RevOps).
As an online business owner and consultant for many online businesses, I started to ask myself a simple question...
Most in my field either have experience in operations or marketing. I have both (and much more *humble brag*).
Starting from the ground up often means you don't have the resources to hire full-time specialists to maximize marketing efforts or align your operations. That's where the magic of integrating growth marketing with RevOps comes in.
This realization led me to the work I do now.
Why isn't there a way to emulate the successful blueprint these companies use - combining cutting-edge marketing with streamlined operations - and make it accessible to small businesses?
I unite every aspect of your growth marketing with revenue operations to ensure a stress-free, scalable, and sustainable growth model tailored for financial success. By aligning your marketing, sales, and customer success efforts through RevOps, we create a seamless engine for growth.
Implementing a strategic approach to growth that identifies opportunities, relies on data to make informed decisions, and promotes long-term business success.
Leveraging Revenue Operations (RevOps) to ensure your operational capabilities can support and amplify your growth marketing efforts, creating a scalable system for sustainable expansion.
Want more details on how I can become your growth partner?
My Expertise Lies In...
The Power Of A Scalable Growth Marketing Framework
Strategy Partners Unite
VISION
STRATEGY
DIRECTION
Cookie-cutter strategies or copy-catting another business isn’t my jam. That’s why I start with the expansive vision you have for the work you do. The mission that drives you forward. The values you hold closest. The impact you’re longing to make in your industry. That’s what will steer the ship to success, not mindlessly following something that may or may not be aligned with your lifestyle, business goals, or ideals.
While Every BUSINESS I Approach Has Different Needs, There Are Three Principles I Lean On When Working Together:
What are the initiatives you and your business are pursuing? How are you gaining a competitive advantage in your market? What are the objectives you want to achieve? What drives your decisions?
If you’re fumbling for answers right now, the solution is strategy. Strategy is the “why” attached to every activity in your organization.
Now it's time to outline the essential marketing campaigns, projects, and structure needed to turn your vision into reality. Once we define the core mission of your business, we’ll ensure the stability and consistency of your strategy. We’ll effectively outsource non-core activities and prioritize all the revenue-driving campaigns we want to take to the finish line.
Vision
Strategy
DIRECTION
Let’s Take A Deeper Look At Each One, Shall We?
Growth Marketing Scorecard
Discover how your strategies stack up and uncover your path to scalable profits. Take our free...
Take our Growth Marketing Strategy Assessment to evaluate your current marketing efforts, identify missed growth opportunities, and get actionable insights to scale your business.
Don't leave your growth to chance. Take the assessment now and start building a sustainable path to success!
You Aren’t Short On Ideas
Business owners are idea-generating machines. Your goals have goals. Each night you lay awake thinking of new offers, services, or marketing tactics you want to deploy in your business. The reason these ideas stay ideas is that you’re lacking the strategy and structure to support actually make them happen.
Enter: Strategic planning.
The vehicle that makes all those ideas swimming around in your head a reality.
What you are short on? A damn plan.
- Have a Competitive Edge. Being well-equipped with a strategic plan uncovers your unique strengths allowing you to stop competing and start dominating your industry.
- Mitigate Risk. Strategic planning is your shield against potential risks. It not only spots the threats, but arms you with solid strategies to neutralize them, safeguarding your business from their impact.
- Measure Performance With KPIs. Think of key performance indicators (KPIs) and metrics as your business's trusty measuring tools. They're your compass for constantly tracking and assessing your journey toward success.
- Eliminate Half-Built Bridges. Say goodbye to partially implemented tactics and incomplete strategies. Our framework ensures that every initiative you start is fully executed, optimized, and integrated into your overall growth strategy, maximizing your time and resources.
I turned to entrepreneurship after a setback in my 9-5 career. I took an idea I’d been toying with for years and transformed it into a profitable online business.
What began as building my successful beauty blog evolved into a deep passion for marketing, strategy, and operations. I discovered my true calling in working with businesses to help them achieve sustainable growth.
Leveraging extensive training and certifications, I became a trusted advisor in maximizing revenue streams and implementing effective growth marketing strategies.
Today, I specialize in crafting custom, results-based strategies that fuel smart growth and optimize scaling efforts.
By focusing on lean business models and data-driven decision-making, I’m here to help you navigate roadblocks and propel your business to the next level.
Wanna Know More About Me?
Read The Full Story Here
→ The cornerstone of the work I do, this provides a holistic perspective of your customer's path, drives efficiency in marketing efforts, and facilitates strategic decision-making.
→ Streamlining your business structure, I focus on high-impact activities, strategic offers, and lucrative opportunities, prioritizing profitability over sheer scale through a comprehensive gap analysis.
→ Establish Key Performance Indicators (KPIs) to measure marketing efforts' effectiveness, standardize marketing workflows, and prioritize data integrity.
→ Infuse structured workflows to track pipeline performance, systematize your unique methodologies, and integrate technology to support increased conversions.
→ Putting revenue-driving initiatives in the forefront, I optimize campaigns with data insights, identify key customer touchpoints for retention, and ensure you have everything needed for scalable growth.
Customer Value Journey Mapping
A Lean Business Model
Growth Marketing Strategy
Marketing Operations
Sales And Business Operations
Here’s A Look At The Crucial Components I Focus On With My Clients:
Powerful Partnership
Think of our time together as the beginning of a brand new…
The key to thriving in the online world is preparing, forecasting, and having a clear, unwavering direction for your direction for your marketing efforts..
If you feel like your marketing is a high-stakes game of Jenga where pulling on any weak area might cause a collapse, I need you to understand something…
If you don’t take time to get a handle on this now - the fall is inevitable.
However, if you bring in a strategic growth marketing master (like ahem, myself) – you'll be able to transform your marketing efforts methodically.
Leaving you the smooth-running, scalable business you’ve always wanted.
Keeping Up With Your Current Demand Isn’t Enough To Ensure Steady Growth in Your Business.
I highly recommend Christa if you are ready to scale to your next level of success.
- melanie Benson inc.
Working with Christa on our operational organization helped us create a more streamlined infrastructure for our virtual team to be more productive. She introduced better tools, organized our online systems and provided helpful strategies to maximize our last launch.
Working with Christa is truly a delight- playful, creative, fun and honestly I feel like we make magic together!
- Kelly Bradley
One of her gifts is that she takes the time and energy to see and hear you on a soul level and helps you uncover how to share your unique heart and soul work with the world. This is huge!
You Need A Guiding Force In Your Business
You Need a Guiding Force In Your Business
The reality is...
When you’re anchored and have a strategic direction, all the moving pieces in your business harmonize, making it possible to:
Click Here To Start Your Growth Transformation!
Say goodbye to fragmented marketing tactics and hello to a unified approach that drives consistent results.
Stop guessing and start growing with strategies backed by solid data and analytics.
Implement systems that allow you to expand efficiently while maintaining the essence of what makes your business great.
Ensure your investments in growth are strategically aligned and optimized for the best possible returns.
Bridge the gap between your ambitious goals and the practical steps needed to achieve them.
Build a growth framework that doesn't just deliver quick wins, but sets you up for continued expansion and success.
It looks like…
Feeling disconnected from what led you to start this in the first place.
Constant stress, all busyness (no business), and trouble managing all the moving pieces.
Dealing with profit plateaus, but no bandwidth to generate a long-term strategy to boost revenue.
What I Am Here To Show You Is…
I know all too well the gradual exhaustion that comes from running a chaotic business.
You Can Keep Growing Your Business Without Sacrificing Everything
I’m here to help you oversee the micro and macro levels of your business so you can keep generating big ideas and fall back in love with the work you do.